Your marketing department, run by one person and measured on results.
Strategy, content, social, paid, and the events that build your pipeline — one person running your entire marketing function. Start with a free consultation, then a 90-day test.
A decade of marketing across:
Client names kept private by default — discretion comes standard.
Great tech doesn't market itself.
Defense tech startups are built by engineers and operators — not marketers. So the founder does the marketing at midnight, the brand stays invisible, and the people who should know you don't. Winning in defense means showing up in the right rooms with the right message, month after month. Building that is a full-time job. It's mine.
What I do
Your entire marketing function, handled — strategy through execution, with a specialty in the defense industry.
Marketing Strategy
I build the plan and run it. You stop being the marketing director of your own company.
Content & Messaging
Your weekly emails, monthly campaigns, and one-off pitches — written in one consistent voice. You approve in about 15 minutes a week.
Social Media
I plan and write your posts; you approve them in a couple minutes; I publish. Roughly 20 minutes of your time a month.
Paid Media
I run your paid channels and watch the numbers daily — scaling spend without letting your cost per customer climb.
Events & Relationships
Conferences are where defense deals start. I pick the right ones, work the floor with you, and turn conversations into tracked pipeline.
AI can write your pitch and your posts. It can't shake a hand at the conference, read the room, or build the trust that wins contracts. That's the part I do.
Why work with GGA
One operator who runs your entire marketing function — and measures success in pipeline, not impressions.
Your marketing department — managed by one person who delivers.
I'm Gaines Allen, founder of GGA. I started this on a simple belief: most founders don't need another vendor to manage or another dashboard to check — they need someone to take marketing off their plate entirely.
That's my job. You get one dedicated partner who learns your business, learns your systems, sets the strategy, and owns the outcome. When a project calls for specialized hands, I bring in trusted people and manage them myself — so you always have a single point of contact and one person accountable. You never juggle a roster of freelancers or chase status updates. I run the marketing; you run your business. It works like having a concierge, one contact and one inbox, without the price tag.
I've spent 10+ years in marketing — from large-scale activations at iHeartMedia to event marketing at Baylor to defense work I keep confidential. The specialty is defense; the job is the same everywhere: build the system, work the plan, and show results you can verify.
And you'll always get the truth. We work as partners — when something isn't working, we talk about it and adjust. I won't hide behind vanity metrics or dress up a bad month to look good. You get the real numbers and an honest plan, every time.
I'm the one taking marketing off your plate.
Book a consultation
Start with a 90-day test
No long contract to find out if this works. We start with a free consultation, then a 90-day test: I take over your marketing — strategy, content, channels, and your next event — and show you real results before you commit to anything longer. Want a diagnosis first? I also offer a one-time Marketing Audit for $2,500.
Book your consultationNot the right fit for: businesses that aren't ready to treat marketing as a real line item, or anyone looking to spend under $3K/month.
Let's take marketing off your plate.
Tell me about your company and your goals, and I'll get back to you within one business day.